How richard.boehland started their banner ad journey
Who are you known as?
What industry do you think your business is most related to?
Tell us a bit about who you are and the people you reach
We are selling infographics printed on posters. These infographics carry information about the organization of the heating & plumbing wholesalers in Germany, Austria and Switzerland, as many of them cooperate in umbrella organizations. Our customers are sales and marketing employees/directors of manufacturers who sell their products to these wholesalers (faucets, radiators, pipes,..). We simply map the world of their customers on a poster, very easy to digest and understand, and always right in front of their eye directly at the office wall. Their route or channel to market on a poster.
What inspires you and how do you envision the design for your business?
We want to run these online banners on german speaking industrial websites for plumbing and heating / trade media websites p&h.
The user should click on the banner in order to get to the onlineshop http://www.shkkarten.de , and then order infographics. Call to action is important, as well as the following keywords and designs:
We do have some print campaign running as well. So please: stay close to the existing designery / corporate design that you can see used in the banner on top of http://www.shkkarten.de . You may adapt or update, but not totally change the look and feel of the design. All must be looking as if coming from the same parents. But you can certainly be creative when it comes to the animation. Maybe consider animating on of the designs included in "4 content slider.pdf", which is a good jump-off point.
But please add at the end "Jetzt bestellen" (which means: order now). http://www.shkkarten.de . see attached samples and images.
We need the following two sizes:
- 900 x 62 pixel, max 15 kb,
- 300 x 500 pixel,