There’s no business like yours. You know it. We know it. And that’s why you’ve come to the right place. We’re taking a look at how businesses use unique logos to let their customers know how they walk off the beaten path.

There are tons of great ways to do it, so let’s jump in and check out some awesome examples that will inspire your next unique logo design.

Unique logos with unique colors

Here’s an easy way to let your customers know that you’re one-of-a-kind: use unique colors. So what makes a color unique, you ask? It’s all relative.

Take a look at your industry. You’ll likely see a lot of blue (it’s the number one logo color, after all). But you’ll also find that typical “Crayola” colors like red, green or purple dominate, too.

With that in mind, trying out colors like teal, turquoise or magenta in your next logo will set you apart on the color spectrum. Here are some great examples that use outstanding colors in an unusual way.

Monkey Enterprises logo
by Maleficentdesigns
Nurd logo
by kellydid
Airfit logo
by C A P S
by bo_rad

Unique logos with hidden meanings

Another way to let your customers know that you are unique is by dropping a concept that makes them think twice.

These examples have dual meanings and visual illusions. Take a look at the logo for Tiempo De Decision, which features a shape that represents both a cross and an hourglass. Not only does this create an interesting visual play, but it also plays with the reference to time (tiempo) in the name.

Two stories, one logo.

The Lunch Lady logo
by cucuque design
by ludibes
Tiempo de Decision logo
by cindric
sportco logo
by cindric
Multimeater multiple meat feast logo
by cindric
Prymer brand design
by I n f r .
Blue-Central logo
by ludibes

Unique logos that are rebellious

Your business might be unique because you break the norm. And that’s exactly what these designs do. They ignore the idea that logos need to be clean and perfect. They’ve got a punk attitude and are a bit more carefree and rebellious.

To create a rebellious logo, think about how to add a little more “mess” to your design. Use imperfect lines and shapes. Layer in some grungy textures. Or to be more literal, use punk imagery like studs and collars!

Street Rebel logo
by B O S S ™
Pizza Head logo
by Wintrygrey
My Daily Daze logo
by Sign.Yra
by bayuRIP

Unique logos that are surreal and weird

If you want to go completely out-of-this-world, go abstract. Check out these logos that enter into the psychedelic realm or are just plain weird. They’re a bit surreal and crazy at first sight. Actually, they might not make any sense. But this helps snap the viewer out of any preconceived notions they have about the design world. By using an intentionally logic-free design, you are letting your customers know that you do things your own way.

Psychedelic Milk logo
by Clevero
Lennart Jaspers Illustration logo
by E·the·re·al”
Arcoiris Rainbow logo
by BrandWorks™
myfit ilikeit logo
by Peaches0108
flying octopus logo
by bayuRIP
nuts in your mouth logo
by bo_rad
Life Sucks Lemonade Stand Co. logo
by Art Astronaut

Be you. Be unique.

There’s no better way to capture the essence of your brand than a one-of-a-kind, unique logo design. No customer will ever forget a unique logo that surprises them, breaks the rules or is simply different. Get creative and grow your business with a logo that’s just as distinct as you are.

An extraordinary, exceptional, extra special logo awaits!
Our global community of designers is on it.