Very talented and responsive designer! Perfectly captured what we were looking for.
How ZeidSayel started their logo & brand identity pack journey
Who are you known as?
Tell us a bit about who you are and the people you reach
Parity is a Facility Maintenance and Building Fit Out company. We work directly with clients and contractors in providing professional ket staff to implement plastering, paint, blockworks, flooring, ceiling as well as maintenance of properties like buildings, hotels, compounds, malls, etc. Our target audience will be developers seeking maintenance staff and construction companies seeking a fit out sub-contractor.
What industry do you think your business is most related to?
What colors do you want to see in your design?
Other color requirements
I'd like to explore the following colors:
Let designers make suggestions:
To give us an idea of the overall feeling of your brand, let us know which styles you lean towards
I want to project the company as a modern day, professional, and trustworthy choice for developers, clients and contractors. The logo, cards, and collaterals need to reflect a professional image (not playful) with a respectable look and feel. As we deal with very important projects and clients, we need to reflect this prestigious image while still not coming off as a luxury brand, etc.
The definition of 'Parity' is: Equal and Balanced. These are two trust instilling words.