Familiarise yourself with these relevant design terms and brush up your original design skills with the resources below.
Dictionary of design
Generic design concepts that feature design elements that have been used so many times, they no longer feel like original creations
Composition the placement or arrangement of visual elements or ingredients in a work of art
Typography the art and technique of arranging type to make written language legible, readable, and appealing when displayed
Trademark a recognizable sign, design, or expression which identifies products of a particular source from those of others
Wordmark logo a distinct text-only typographic treatment of the name of a company, institution, or product name used for purposes of identification and branding. May also be referred to as ‘word mark’ or ‘logotype’
Lettermark logo a typography-based logo that’s comprised of a few letters, usually a company’s initials