Submitted by Client: New Direction Foods Inc
Primary Contact: Jenny Ramirez
Project: The Curious Creamery – Instructional Package Insert
Date of Project: 5-16-16
Project Deadline: 5-20-16
Generate a stylized, instructional info-graphic for The Curious Creamery Ice Cream Mix that matches the Curious Creamery design Style. The existing instructions are too text heavy and we are looking for instructions that are highly visual/ much more visually dominant (using simple to understand graphically drawn images to visually represent the instructions) and that are easy to understand with minimal text (e.g. IKEA Style instructions) to be printed on a 4.25” x 11” sheet. Both sides can be used if needed.
Edit Rounds & Approvals:
3 rounds are to be built within the date of proposal and the project deadline date. Approval on design rounds will be submitted by client by email.
Final artwork will be delivered to Client or printer of Client’s choosing, formatted as a high res PDF file. Client also requires receipt of native files once project is completed. Client will own all rights to the design.
The current English instructions are attached.
The Curious Creamery’s Website: http://www.thecuriouscreamery.com
Current How to Video: https://vimeo.com/143478130
Visual Example of the type of instructions we are looking for:
https://www.pinterest.com/pin/73324300158506460/ (preferred outline)
Final artwork is due by End of Day on May 20, 1016