We have included the file Egg Replacement_Basic Organization for the content we want in the infographic. Additionally, the following graphics have been included as references so you can see what we like and don't like, with detailed explanations of what we are looking for.
1. SWANSONS EGG REPLACEMNT (Example_Egg Infographic_Swansons.jpg)
We love this infographic and think it’s super cute and CLEVER, but it’s not functional.
It does not tell us for which type of “function” (leavening vs. binding vs. moisture) or “recipe” (cookies, cakes, muffins, brownies, pancakes, waffles, breads) the egg can be best used for. This is critical for our audience. Not all replacements will work the same in different function and recipes.
The other problem is that it only takes into consideration substitutions for when less than 3 eggs are necessary. It does not give us information on how to replace more than 3 eggs in recipes like custards and quiches, or replacing eggs in recipes where you’d eat the natural egg – like fried rice, omelets and scrambles. (Most people don’t notice or know that when they share this infographic, but we know better!)
We don’t like that it “repeats” the “one egg” equivalency at the bottom of each replacement. That is not necessary, as we can say that each replacements equals to 1 egg somewhere in the infographic.
2. PETA EGG REPLACEMENT (Example_Egg Infographic_PETA.jpg and Example_Egg Infographic_PETA (Zommed In).pdf)
I like how much more complete this infographic is, but it falls a little flat to us in its looks. It’s very dark as well. They do a good job dividing the functions into groups – i.e. leavening, binding, moisture, but they use too many words.
3. PETA DAIRY REPLACEMENT (Example_Egg+Dairy Infographic_PETA.jpg)
This subject of this infographic is not completely related to the one we’d like to get done, but we like how it’s much more visually appealing than the previous one (though both have been published by PETA). The top part of the infographic actually talks about egg replacement in a much more fun way than the previous design.
We love the arrows, the simple drawings, the light colors and the overall “light” feel of the infographic. The use of “tape” over cards was also creative (not that we need to have that in our infographic).
You’ll notice that, even though they’re still separating the replacements into “leaving” vs. “binding”, now the idea is much more visual. And even though they’re still “writing” the measurements, it’s very visual, because it looks like most of us write our recipes. That was clever, and it looks nice. It’s not as complete as the previous infographic, but it gets the message across a lot easier.
IMPORTANT NOTE: I imagine that you won’t know what “aquafaba” is, but if there’s something else you’re not sure, we’ll let you know. If you think your question can help others, please consider adding your question to the open forum.
Aquafaba is the “liquid” that we find in every can of cooked “whole” beans.
In the Swansons infographic, they represented the ground flax seed and the chia seed replacement as the whole seeds (even though the final mixture will look/feel like an egg). With aquafaba, the product is already liquid so we’re not sure how to represent that – maybe show the beans themselves. We’ll leave this to your creativity!!
We don’t think that including “cans” will differentiate many of the options as we’ll have “canned” tomatoes, pumpkin, and beans, but you may feel comfortable with making the cans look different. Again, we’ll leave this to you to decide.