jasonsc got their new logo & brand guide by running a design contest:
Design a Modern, Stylish Logo to help sell Color Correction Presets
Check out jasonsc's Logo & brand guide contest…
Art & Design
We sell color correction and grading tools for colorists, filmmakers, and creative professionals using Blackmagic DaVinci Resolve video editing software. Our brand is all about making the process of color correcting video faster, easier, and more approachable using a variety of presets & guided training designed by working professional colorists. Our target market is knowledgeable video professionals, aged 21-50 skewing more on the male demographic. We're looking to target a higher-end clientele, as we're launching a new product shortly and we'd like to launch with a refined look to our logo, along with a brand guide. Pixel-style art, Film, & RGB colors all work the brand (although not too saturated as I feel the original is a bit too saturated and "beachy" for the vibe I'd like for the initial impression of the brand), but we're looking for something that feels more modern, refined, and higher-end. Colors of provided reference icons are not required, I just like the RGB color reference of a lot of them. We want our customer's to think of us as high-end colorist tools, not cheap plug-in or substitute for hiring a creative professional (as some instagram-style presets aim for). Artists utilize our products to elevate the look and feel of their products quickly and easily, so we dont want our site and brand to feel budget, cheap or like someone just threw together a Shopify\Squarespace store.
Other color requirements
Colors in reference icons \ previous icon are not required, just suggested.
We're seeking a sleek, new logo that emphasizes our modern and refined style, yet fits our film industry roots. It’s important the logo “icon” be strong, memorable and unique so it can be identified even without the name present (for use as the icon in web browsers, social media etc). Our current logo can’t be used for this purpose as it has to be readable or you cant identify it. Our current logo and website design can be seen at www.pixeltoolspost.com, which we're looking to redo after w the new logo. I've also attached our current logo for reference. I also uploaded a few other logos I liked from other apps \ companies from my industry that I'd like to have a similar style \ feel of.
Every design category has flexible pricing for all budgets. Logo & brand guide starts at £339.
Full copyright with production-ready files for digital and/or print.
It all began with a design brief.
A quick, interactive guide helped them understand their design style and captured exactly what they needed in their logo & brand guide.
Designers across the globe delivered design magic.
jasonsc collaborated with designers to refine their ideas
When design entries come in, you can rate them so designers know what you’re looking for in your logo design.
99designs has great collaboration tools so you can pinpoint and capture your ideas
And then… they selected a winner!
Along the way, they met lots of talented designers…
We think contests are a super fun way to get design.
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