Awesome Steve got their new logo design by running a design contest:
Awesome Logo for Air Lounger outdoor product
Check out Awesome Steve's Logo design contest…
Games & Recreational
Dear passionate designers! The ZEN lounger is an air lounger product that is marketed towards a wide range of hip chillers. Unlike most competitors it will only be offered in subtle, elegant pastel colors - Think Miami Art deco! The Logo has to transmit a sense of tranquility, ease and relaxation, and YET it must come across with a sense of coolness, modernity and hipness. The logo will be printed on both sides of the lounger in 1) WHITE color (ie. the design has to work as a single-color logo) 2) as well as on a small white flap the size of about 6cm x 20cm (multi-color possible). Please experiment with both hard-edged modern fonts as well as a brush like/handwritten font. Look up "Zen" on google images to inspire yourself! 3) An accompanying MONOGRAM is very welcome and even if it might not be needed in the final product - the creative EFFORT will be REWARDED! 4) Also make one variation where the website URL is included: ZenLoungers.com Good luck and happy creating! :) Steve https://en.wikipedia.org/wiki/Zen https://www.google.at/search?q=air+lounger+logo&espv=2&biw=1306&bih=729&source=lnms&tbm=isch&sa=X&ved=0ahUKEwj7gtHl0abRAhWJ3SYKHUnwAtgQ_AUIBigB#tbm=isch&q=miami+pastel+colors https://www.google.at/search?q=air+lounger+logo&espv=2&biw=1306&bih=729&source=lnms&tbm=isch&sa=X&ved=0ahUKEwj7gtHl0abRAhWJ3SYKHUnwAtgQ_AUIBigB#tbm=isch&q=air+lounger+logo+flap
Other color requirements
The final product (lounger & bag) is a very light, bright PASTEL color. change the hue to a pastel turquoise or pastel pink and experiment with a WHITE printed logo on it as well as the website URL on a white flap that extends from the head of the lounger.
It all began with a design brief.
A quick, interactive guide helped them understand their design style and captured exactly what they needed in their logo design.
Designers across the globe delivered design magic.
Awesome Steve collaborated with designers to refine their ideas
When design entries come in, you can rate them so designers know what you’re looking for in your logo design.
99designs has great collaboration tools so you can pinpoint and capture your ideas
And then… they selected a winner!
Along the way, they met lots of talented designers…
We think contests are a super fun way to get design.
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