Barhopolis is the name we've chosen to re-brand a series of websites that detail the nightlife that exists in select cities. Currently, we have websites for Ocean City MD, Baltimore MD, Annapolis MD, and Southern California (specifically the Newport Beach area).
The websites we currently have are available at the addresses below:
If you take a look at the sites, that should give you a pretty good idea about the type of product we produce, and what kind of company we are. We also have an iPhone application called Barhopolis, that is available from our websites and on the iTunes store. You can see the icon we are using on our websites. The app is pretty basic right now, and consists entirely of up-to-date happy hour/bar specials in a convenient format.
We are going to be changing all the websites to city.barhopolis.com sites, instead of individual sites, because we are adding a number of new sites. In other words, the Baltimore site will become baltimore.barhopolis.com, and Annapolis will become annapolis.barhopolis.com.
If you take a look at the pictures on our websites, I think you'll get a pretty good idea of the audience we attract. In general, we aim for the young professional crowd that likes to go out and party.
We run a fun company. The logo should be fun. It should also make we want to shove all the crap off my desk, rip off my shirt, and start partying. It doesn't have to be graphic, it could be simple text as long as it looks cool.
Ideally, the logo will be composed of few colors so it can be easily screen printed. We will definitely prefer logos that are easy to print. The logo should look good on a variety of background colors, as we will be using it on multiple websites of different colors. It would be preferable if the logo itself looks good in different colors, that way we can more easily integrate it into our promotional materials.
I will need layered PSDs and/or AI files when the contest is complete.
Please do be creative with the designs.
You can get a feel for the kind of stuff I liked from our last contest... check it out at http://99designs.com/contests/26009.