Be my Designer: Creative and Fun Logo needed for Juice Bar

Juice Well

I am a holistic nutritionist and a mom looking to start my passion and dream business. It will be a small juice bar with vegan food specializing in juice cleanses in New York City.

Target Audience

I aim to be a neighborhood cafe and therefore want to have broad appeal to the young couples and families who live near by. The cafe/juice bar will be urban, modern and earthy but will be the kind of place that people feel at home in yet have very modern and urban hip feel.

Requirements

I am looking for a logo represent my juice bar/cafe - Juice Well.

I would love to have the logo only incorporate slick, modern design with a wellness/spa fee but here are a few things to think about:

1. No Cartoons - we want it to be playful but not cheap or childlike
2. Nothing too elegant - we do not want to come across as being fancy.
3. The typeface should be clear, modern and approachable. I want something that stands out. Again being careful not to be too fancy.

Here is an example of a logo that we like:
http://www.liquiteria.com/
http://www.designspongeonline.com/

Here is an example of what we are trying to avoid:
http://coolercleanse.com/cleanse

Please feel free to experiment with colors!
The files we will require are:
Print file format - .ai (CMYK)
Web file format - .jpg and layered .psd (RGB)

Please do not use any stock images or clip art in the logo