Preference will be given to all designs that do not use the words BE MANLY in the Logo and/or use the words, but have a portion of the logo be separated but convey the be manly theme. A rough example would be underamour's logo
The website is intended to be both real, sarcastic, funny and somewhat helpful. The logo should not alienate - or hell - maybe it should - you be the judge.
I'd like to sell hats and shirts on the site so ensure the logo works or could be made to work for that as well. It should be attractive to sporting/athletic types, outdoorsy types, womenizers, women, etc.
Quasi -sexual overtones are OK but not necessarily encouraged (use it if it works for you).
One of the manliest men I ever met was a dude named Dale who got kidney stones but had no sick leave - He was a backhoe operator that dug ditches for the State. That dude pissed out his stones standing at the doorway of the cab (of the backhoe) with a strainer (to catch the stones for the doc). He never mentioned he had the stones, the look on his face indicated it hurt like hell, but he never complained. He was just tough. The logo should be appealing to that kind of person.
Hopefully that helps - you can read and learn more about me on facebook - Tom Bartosiewicz - maybe it'll help you get a better feel.