Koino Group got their new logo design by running a design contest:
new brand name (not KECO) & logo for plant saucer product line
Check out Koino Group's Logo design contest…
Keco’s Operational Mission: Keco is a domestic manufacturer of injection molded plastic products in the Lawn & Garden industry. We have been producing high quality/ high value plant saucers and plant caddies (plant saucers outfitted with casters to promote easy movement) in excess of twenty years. Nurserymen, gardeners, and homeowners appreciate the durability, color-fastness, weather resistance and stability of the products we distribute to Garden Centers, Home Centers, Mass Merchants and Specialty retailers across the country. We are looking for a brand name and logo for this project.
Logo types to explore
Our Plant Saucers and Caddies are literally the highest quality available on the market- bar none. However, the quality carries a higher price. The name of our brand must convey that message of quality in order to justify the price. We have a very short moment at the retail shelf to differentiate our product from low price/low quality alternates. The brand/logo should create an image of durability, quality and value This product line will typically be merchandised in conjunction with other products that are more focused on fashion/cosmetics/style (garden ceramic pots.) We need these saucers/caddies to “stand their ground” and make a case for purchase Recycled material is used in the manufacturing of both products so an environmentally friendly tie in is important A majority of the products are purchased by women. The logo/brand needs to be simple and straight-forward as our target retailer environment does not allow for extra point of purchase to “tell a story.”
US$295 Bronze package
Every design category has flexible pricing for all budgets. Logo design starts at £239.
Full copyright with production-ready files for digital and/or print.
It all began with a design brief.
A quick, interactive guide helped them understand their design style and captured exactly what they needed in their logo design.
Designers across the globe delivered design magic.
Koino Group collaborated with designers to refine their ideas
When design entries come in, you can rate them so designers know what you’re looking for in your logo design.
99designs has great collaboration tools so you can pinpoint and capture your ideas
And then… they selected a winner!
Along the way, they met lots of talented designers…
We think contests are a super fun way to get design.
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