surfnink got their new logo design by running a design contest:
Capture the 'surf' culture of a leading TATTOO brand!
Check out surfnink's Logo design contest…
Art & Design
BASICS We do: tattooing, airbrush on surfboards and skateboards, + digital art, body piercing & tattoo events. We are tattoo industry experts and operate in varying facets of the field. Under our umbrella, we; - operate a chain of tattoo studios - organise major tattoo events (10,000+ attendees) in various cities throughout Australia annually. - are major distributors of top quality tattoo products and equipment Australia-wide - do custom airbrush art, mostly on surfboards and skate decks Each of our brick and mortar stores are located no more than two blocks from the Gold Coasts beaches and we feature custom airbrushed surfboards as well as a range of surf accessories and products. We offer custom airbrushed art for surfboards and skateboards and the integration surf culture throughout our company is natural and important to us. Our typical customer is young, artistic, creative and self-confident. They are about 60% male and 40% female and the majority are about 25-35 years old (although we sill have many clients older and younger). They work in many different fields, but mainly are drawn to creative industries like music, art, sports, entertainment, events, retail, hair and beauty, design. They appreciate quality in art, products and services and are not concerned about what other people think.
Logo types to explore
We want the logo to give the idea that we are; friendly, welcoming, warm, representative of beach culture, rustic, strong and trustworthy. We are mainly looking for a relitevely simply pictorial mark that can be used at a small or large scale. Please no colour or complex gradients. Please focus on the pictorial mark (it could also be a lettermark) rather than the font as we are mainly looking for a simple graphic to represent the company. Our current logo attached emphasises the "surf" aspect of our company too much. We would rather the focus and emphasis be on the tattooing aspect of the brand with a surf 'feel'. Some ideas we have been tossing up include an anchor with a tattoo grip or something of that nature, which are included in the other attached document.
A$339 Bronze package
Every design category has flexible pricing for all budgets. Logo design starts at £239.
Full copyright with production-ready files for digital and/or print.
It all began with a design brief.
A quick, interactive guide helped them understand their design style and captured exactly what they needed in their logo design.
Designers across the globe delivered design magic.
surfnink collaborated with designers to refine their ideas
When design entries come in, you can rate them so designers know what you’re looking for in your logo design.
99designs has great collaboration tools so you can pinpoint and capture your ideas
And then… they selected a winner!
Great artist to work with, especially in the final stages. Once we had narrowed it down to one concept, he provided PLENTY of options and variations for us to choose and ensure we got exactly what we wanted.
Final files were perfect and clean too!
Along the way, they met lots of talented designers…
We think contests are a super fun way to get design.
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