I am a freelance marketing professional and I am doing a pro bono business rebrand for my brother.
Neither of us are very technical designers so for his brand identity (logo, colours, fonts, etc…) we wanted to offer the job to a professional who is willing to collaborate with us on the perfect design.
Introducing Headland Excavations
Headland Excavations is a high quality earth-moving company founded by experienced master builder, Damien Rose and located in Avalon, on Sydney’s Northern Beaches. The combination of Damien's highly technical, building ability coupled with his dedication to quality and service, ensures his excavation clients get more than just a digger for hire.
He will join his clients' team as a development partner who consults on the best solutions to a wide range of challenges that can face the complex projects they specialise in. And his ‘measure twice, cut once’ approach ensures the project stays on time and budget by insuring against blow-outs caused by poorly laid foundations.
Currently, Headland Excavations operates as DCR Construction and Earthworks and is owned and operated by Damien and his wife Catherine. However, as the lions’ share of their business is referral based, they want to change their brand to be more memorable while at the same time communicating their quality approach and coastal location - Headland Excavations.
In their arsenal is one mid sized, utility digger (excavator) and one equivalently sized tipper (truck) - both pictured in the reference material. Damien and Cat would like to see Headland Excavations grow to include more machinery and more, like minded operators as they build a reputation for high quality and service in their area and beyond.
We hope that you can help us tell their story by designing the perfect representation of Headland Excavations.