Awesome designer! The design made me even more motivated and excited for my new start-up
How Jonathan Ching started their logo design journey
Who are you known as?
What’s your company slogan?
Creative Tools for Film & Games
Tell us a bit about who you are and the people you reach
I'm a Freelance Concept Designer who's worked with clients such as Netflix, Blur Studios and McLaren Applied Technologies (http://www.jonathanching.com). I'm currently developing an online resource of creative tools and other design solutions for Indie developers and enterprise studios within the game and film industries. The creative projects that will potentially be worked on cover a wide range of genres, including Sci-fi, Fantasy and post-apocalyptic.
What industry do you think your business is most related to?
Entertainment & The Arts
What colors do you want to see in your design?
To give us an idea of the overall feeling of your brand, let us know which styles you lean towards
This has the look/overall tone that should be aimed for.
The mix of bold and thin fonts and the slightly abstract icon are aspects worth exploring
A strong and bold font such as this could work.
The minimalistic nature of this logo, along with the placement and size of the tagline could work.
Ideally the logo should communicate a cool, youthful yet professional tone. A clean, minimalistic approach with a strong, recognisable icon would probably work best.
Think boundless creativity, ideas and endless possibilities as a theme. As a studio providing services for games and films, it could be good to see this fact also reflected in the design through more subtle/abstract means.
Styles/themes to explore:
- Character, UI, object based icons.
- Polygonal/Geometric shapes
- Pixel art