My customers consider me their "neighborhood baker." I'm more than a vendor for them - I'm someone they trust to make their celebrations unique and fabulous. People can go to a store for a cheaper, mass-produced product - they come to me because they want something unique and fresh.
My current logo is very pink. I feel like most bakeries are very pink and feminine. I feel that this fits me, but I want my bakery to have a more sophisticated look - it should look different than the average bakery. That is why I specified navy as a potential color. I'm flexible on colors - but I want it to have a sophisticated look. Also, my current logo has a cookie in it, which might make someone think that's all I do - when it's not.
I only requested 2 logo types explored, but if you think another could work well, I'm definitely open to that. I want my logo to be very legible and easy to read/identify.
While I own the incorporation for Baked Joy, the trademark is in the final stages. After I have select a logo from the designs, I will submit it to the USPTO. Assuming the trademark is approved, I would like to have the "r" applied to it to signify that it is a registered trademark.
I attached my current logo along with a sample of some of the items I made for customers this year to give you an idea of some of the things I do.