wesleyschwalje got their new logo design by running a design contest:
Design a distinctive logo for a new venture capital fund
Check out wesleyschwalje's Logo design contest…
Rise of the New Frontier Fund is a new seed stage venture capital fund that deploys capital and regulatory expertise to help startups disrupt legacy industries in emerging markets. Our investment strategy was learned not behind ivy walls or in sunny California but in the trenches working alongside founders in places like Algeria, Azerbaijan, Bangladesh, Egypt, Pakistan, United Arab Emirates, Venezuela, and over 40 countries in between. There are two audience groups: Potential Investors: These are potential investors in the fund which includes senior leaders in the tech sector and high net worth individuals in the age range of 25 to 60 Founders: These are startup founders who the fund would consider investing generally in the age range of 25 t0 40
Values to communicate with the design The logo should stand out from other venture capital logos particularly included amongst a bunch of other logos like this (https://images.app.goo.gl/HgL8skbjvwF3F9Z89) in funding announcements, for example. The logo should convey transparency, approachability, authenticity to change the venture capital industry, and a dual focus on returns and impact. With the right foundations for the digital economy, we believe technology is an equalizer that has the power to uplift emerging and frontier markets. Stylistic preferences I’d like to try avoiding the visual conventions of the venture capital industry to make the logo distinctive. The logo should lean towards the start-up rather than venture capital aesthetic with a reassuring quality, particularly for young entrepreneurs looking for investment and resources. It should balance a youthful enthusiasm with subtle corporate authority to establish a unique presence. Colors I like the following shades of blue, but I’m happy to experiment with suggestions on other colors which would work for the brand. #0055A0 #002660 #eaf4fd Example images Here are some potential starting points for the logo to start iterating on. • Rise of the Rest Fund: https://images.app.goo.gl/b8zEQMoZ1iXoXUE28 OR https://images.app.goo.gl/u9q4eHu6VQENmH2V9 - I like how the work rise has the I as an upwards arrow • Rise of the Tomb Raiser: https://images.app.goo.gl/NFUDDzjLvMnwgest8 - I like the typography • Japanese Rising Sun: https://images.app.goo.gl/wuqo1TbW9JunsGZr6 OR https://images.app.goo.gl/rXMwb2wFGxEGqofk8 - it could be interesting to experiment with a rising sun design similar to the Japanese imperial flag • Rise Up: https://images.app.goo.gl/Fghtgg4JfJWUSSUi9 - it could be interesting to experiment with an upwards arrow like this • Rise fertility - https://images.app.goo.gl/uJrtN2Sgof5r1pTZ6 - could be an interesting concept Anything else? We are business builders and operators, not just investors. Having successfully led our own companies, we bring proven expertise building companies by rolling our sleeves up and working hard. We often lend our significant background in public policy and building tech companies in developing and frontier markets to partner with great entrepreneurs and management teams to take on entrenched interests and work with governments on regulatory frameworks for business models that exist in grey areas, unregulated sectors, new industries, or which challenge highly-regulated industries.
Every design category has flexible pricing for all budgets. Logo design starts at £239.
Full copyright with production-ready files for digital and/or print.
It all began with a design brief.
A quick, interactive guide helped them understand their design style and captured exactly what they needed in their logo design.
Designers across the globe delivered design magic.
wesleyschwalje collaborated with designers to refine their ideas
When design entries come in, you can rate them so designers know what you’re looking for in your logo design.
99designs has great collaboration tools so you can pinpoint and capture your ideas
And then… they selected a winner!
Along the way, they met lots of talented designers…
We think contests are a super fun way to get design.
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