To give us an idea of the overall feeling of your brand, let us know which styles you lean towards
We currently have a very basic 'values flower' which includes the word 'Patient' in the middle, surrounded by our 5 hospital values - Best Practice, Best Experience, Respect, It's Personal, Positive Energy.
We want a clear logo that depicts the same idea - patients are at the heart of everything we do - surrounded by the 5 values which correspond to the colours shown on the 5 values posters.
Attached is an example of how the 'values flower' is incorporated into our branding for our Patient Charter (bottom right). In the Values Posters a white version of the 'logo' is used (bottom left).
Ideally, we'd like versions of the logo in full colour - all Values with their corresponding colour; whole logo in white/reversed; and 5 logos each with an individual value coloured.