Digital Group Media got their new logo design by running a design contest:
Design a logo for a brand new gourmet frozen food delivery service
Check out Digital Group Media's Logo design contest…
Food & Drink
We would like you to design a logo for a new high-quality gourmet frozen ready meal delivery company based in the UK. The name of the company is "Hey Fresto" and we would like you to come up with something that communicates things like quality, freshness and convenience without compromise on taste. Hey Fresto is at the higher end of the ready meal market with a history of preparing meals for the restaurant trade, they are now moving into B2C. Their menu consists of classic dishes from around the world with a twist. They are not selling low quality, cheaper meals. Their target audience varies but may include busy families, and time poor professionals.
Here are some important things the brand needs to consider: Quality Tasty Convenient Trustworthy Nutritious Feel free to include a motif in your design but please be mindful that the wrong motif can quite easily set the brand on the wrong path (e.g using just a carrot could potentially lean towards a veg delivery brand) but at the same time don’t feel limited in trying things out. There is no set colour scheme at this stage. All we ask is that you come up with something vibrant and eye-catching. Some other leading brands in this area (although not all are direct competitors) include: https://shop.mindfulchef.com/collections/frozen-meals https://gourmade.com/ https://www.cookfood.net/ https://www.communitykitchenproject.com/ https://www.parsleybox.com/ https://www.bighams.com/ https://www.homechef.com/ https://www.gousto.co.uk/ https://www.daily-harvest.com/ https://www.abelandcole.co.uk/ There is some excellent food-related branding can be seen on this agency’s portfolio: https://www.bigfish.co.uk/recent-work/
£999 Platinum package
Every design category has flexible pricing for all budgets. Logo design starts at £239.
Full copyright with production-ready files for digital and/or print.
It all began with a design brief.
A quick, interactive guide helped them understand their design style and captured exactly what they needed in their logo design.
Designers across the globe delivered design magic.
Digital Group Media collaborated with designers to refine their ideas
When design entries come in, you can rate them so designers know what you’re looking for in your logo design.
99designs has great collaboration tools so you can pinpoint and capture your ideas
And then… they selected a winner!
Along the way, they met lots of talented designers…
We think contests are a super fun way to get design.
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