New comment to the brief:
We added a BE logo exemple in the attachements that we like. It is for inspiration purpose only.
We do not want necessarily to have a symbol in our logo. But here are some interesting ideas: the official symbol for fog in the field of weather, the letter B and E and other allusions to the fog (NO CLOUD PLEASE). Try to be evocative, but minimal in your approach. We are looking for a modern, minimalist and well thought out logo.
Our slogan is : BECAUSE WE LOVE WINTER. But we have not inserted it in the slogan field since we do not necessarily want it to be part of the logo. However, we would like to see some design with our slogan.
The file included is our current logo.
More information about BRUME:
Every day is a different journey. This is why we create accessories that fit seamlessly into daily life. At BRUME, we believe in design with intelligence to follow your moods and to give you the freedom to be you. We think looking good and feeling good go hand in hand.… We think real and simple matter.
Canadian by nature and by design. Over 20 years of heritage in leather products. A strong tradition in craftsmanship. This is who we are. We do not wish to stagnate in the past. We want to look forward by merging the past and the future into a bold present. A present that we can all relate to. Because we believe.
DESIGN & INNOVATION
At BRUME, we BELIEVE in versatility and multiple options. We believe that these bring joy and countless special moments in the outdoors. We VALUE creativity but are non-negotiable when it comes to comfort and perfect fit. We LOVE to be inspired by street styles where unique designs surprise us with unexpected details and colors.
LEATHER & FUR
Leather and Fur have always been part of the Canadian Cultural Heritage. These natural materials are permeable to air and moisture. They are versatile, durable, soft and supple. These comfort and warm properties have been appreciated since time immemorial.
Leather and Fur retain their original beauty for a long time. Their true naturalness are important elements in our design process. Every leather and every fur is different in its own right, uniquely developed and individual with its own surface structure and its own natural creasing.
We believe there is an environmental high cost to cheap, mass produced, disposable fast fashion. The naturally durable and recyclable qualities of fur make more sense to us.
MIX & MATCH
The freedom to choose is yours with confident styling, a strong simple color palette and a beautiful selection of fabrics. The BRUME 2017 collection is dynamic and vivacious.
Experiment with versatile products and interchangeable pompoms and colors and textures and unique details. It’s fun to play around to find the combination that fits you, your style and your needs.