Black Dog Pizzeria and Pub
We are a small restaurant that has been working on creating a clean and simple business with a focus quality, practicality and efficiency. We want to create a classic brand that has the potential to expand, due to our unique standard in service and food quality excellence. We were influenced to choose this name by our family's black lab, and have a "dog-inspired" theme from our love of dogs.
We provide quality food at a reasonable price in a clean, warm and friendly environment that everyone can enjoy. Our focus in marketing is on the mass apeal of our product, with an emphasis on the working class and since we serve alcohol, we would not be considered "kid friendly" or "family style".
We have decided to go with a round design.
The sign will backlit and must be legible from a distance, so keep the font simple.