Regarding the word "packjoy":
We're not sure whether we like "packjoy", "PACKJOY", "Packjoy" or "PackJoy". Inspire us to make a decision! As long as it looks great, we'll move forward with it.
Regarding the logo design (update):
We're seeing a lot of logos come through with "P" and "J" in it, or some variation of "PJ". We're looking for a more abstract logo.. it doesn't have to be so literal. There are a few "PJ" based logos that are SUPER creative, and subtle and unique, so we might be giving those higher ratings, but for the most part, DO NOT feel like you have to use "PJ" in it!
Here are some tips to give you the best possible chance of scoring stars and making it to the next round!
1) In this contest, it is very difficult to get a high rating if you use "PJ" in the logo design. It is possible, but it has to be very creative and designed wonderfully--so just a word of caution! You are more likely to get a higher rating with your design if it is more abstract and -not focused on- "PJ"--remember, we're a fashion app where women browse outfits endlessly. What image does that evoke?
2) We'd like the design to sit nicely behind a white background. You can place the design against a solid background, as long as you can inverse the color scheme to rest behind a white background, too! Flexibility is key! No black backgrounds!
3) Lastly, don't be discouraged with 1 and 2 stars.. those are strong scores in the first few days. The scores will slow be ramping up as designs are refined!