HotDiggityDogs got their new logo design by running a design contest:
Fun, Playful Logo for Dog Daycare + Walking Company!
Check out HotDiggityDogs's Logo design contest…
Doggy Daycare & Walks (not necessary*)
Animal & Pet
We provide dog daycare and walking in Toronto. Our goal is to make your life easiest possible with our app for our professionals, while also providing daily feedback so customers build a bond with us and see how cute/fun we are. Although we are women-run women are usually the ones who reach out when there's a couple, we still want to keep it gender-neutral while still being cute/fun. Think hip bar with a sign that just draws your attention from far away with its simplicity, yet cool, effective use of color and business name. We have a few target audiences. The first are millennials, couples usually, with mid-high level incomes, lots of disposable income who live in the city, fast paced life, usually heavy social media users, like to go out, have fun, drink at bars with neon signs, etc. We have millenials and boomers thatre single, high income, highly busy, usually not the biggest social media users, don't have too much time, like the simplicity of our service and that we're always on time, always professional and always reliable. They need something with no nonsense. Our other audience are boomers in mid to high-income brackets who have school-aged children, usually not much time on their hands since they're busy, often heavy social media users as well, spend lots of time with the family, don't have a lot of time to exercise the dog. I think the general feel we are going for is professional and reliable, while also being fun, colorful and one-of-a-kind. We want to stand out amongst the competition with a fun, yet still relatively simplistic logo (not too much going on), that gets the point across and is easy to recognize time and time again. We plan to scale our company over the years with this logo being at the forefront. With the amount of success we've had with a "okay" logo, we are excited to really have a unique logo that we can take over the city with! A logo that tells you who we are without words - we are dog professionals but with a cute, fun and playful flair. We want customers to see the logo and know they've found a company that they can rely on everyday, rain or shine, without the problems you experience with small time dog walkers. We hear a lot that people like our name and think about these cool to make a logo centered around our name that incorporates the imagery into the actual words. That being said we also like logos that have a cute dog kind of mascot with the name of the company hello or above and somehow slightly incorporated into the imagery. We think when the imagery and words are connected it gives it a professional feel.
Other color requirements
Black! We're looking for pops of those colors rather than having the colors for the whole logo. Red, yellow, blue (we use colors similar to the primary ones, but are open to all different shades - whatever you think works best)
It all began with a design brief.
A quick, interactive guide helped them understand their design style and captured exactly what they needed in their logo design.
Designers across the globe delivered design magic.
HotDiggityDogs collaborated with designers to refine their ideas
When design entries come in, you can rate them so designers know what you’re looking for in your logo design.
99designs has great collaboration tools so you can pinpoint and capture your ideas
And then… they selected a winner!
Along the way, they met lots of talented designers…
We think contests are a super fun way to get design.
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