Very responsive and willing to work with me in order to create the winning design. Excellent job!
How Asfwestport started their logo design journey
Who are you known as?
ASF Sports & Outdoors
Tell us a bit about who you are and the people you reach
We are a high end sporting goods specialty retailer--our specialty is footwear and apparel(esp. running), but we carry carry equipment for soccer, lacrosse, baseball etc as well...Our original name is Athletic Shoe Factory as we were established 25 years ago as a footwear shop, but we've grown into a full service sporting goods retailer.
Logo types to explore
To give us an idea of the overall feeling of your brand, let us know which styles you lean towards
I would like a horizontal logo that is relatively clean which contains ASF and SPORTS & OUTDOORS to the side of it(on 2 lines). I originally asked for an icon of a foot/shoe/runner to be incorporated, but after viewing several submissions, I feel the logo looks too busy. If someone can pull it off with the icon then go for it. If not, I've resigned myself to the fact that the logo will probably look better with copy only.