Can't speak highly enough about Paul's professionalism, patience and talent. Excellent work on our logo re-design project! Highly recommended!
How jeff.lopresto started their logo design journey
Who are you known as?
ARCANE BREWING COMPANY
Tell us a bit about who you are and the people you reach
We are a craft brewing operation that will feature an on site brewery and restaurant with the focus on the diverse small batch craft beers that we will brew in house and serve on draft, rotating weekly. Our target audience is locals and visitors of all ages and demographics that have a passion for bold, fresh, and innovative beers brewed on site.
What industry do you think your business is most related to?
Bar & Nightclub
What colors do you want to see in your design?
Other color requirements
I'd like to explore the following colors:
Dark neutrals: Formality, mystery, exclusivity and luxury.
Light neutrals: Purity, balance and sophistication.
Blues: Knowledge, trust, calm and honesty.
To give us an idea of the overall feeling of your brand, let us know which styles you lean towards
I would like this logo to have a couple specifics without hamstringing the innovation that comes from your design knowledge. I want this logo to be circular in shape, I find that this lends itself well to multiple formats and merchandise as we will sell growlers, t-shirts, pint glasses, etc. I am a fan of simplicity, and want the company name to be the bulk of the logo. Out of the three words, if one is diminished, it would be company as arcane brewing would the focus. I'm looking for something simple yet bold and striking that can be branded across multiple platforms. There are a billion beer company logos, so hoping you innovators can provide something clean crisp and exciting. Will include a couple logos I am fond of, although these are local competitors so not looking to ape their logo, merely providing examples of what I like. And image incorporation could be great, although I'm not set on what they might be. Thanks!