I am a recently certified life coach trained in Integral Life Coaching at New Ventures West Inc. in San Francisco. My career has been in organization and management development and I am making a transition to a more personalized approach to human development. I intend to develop a small, local practice since I prefer face-to-face coaching. I will be eligible to list my website and profile with my "community of practice" at New Ventures West for referrals, so a similar style and professional approach is desirable. I am a writer and also a sailor, so the "inner compass" metaphor has great meaning for me.
Unlike many life coaches, I am not aiming at managers and executives, except perhaps those who would like to leave their corporate life and move into second careers or retirement. I would like to reach "mid-lifers" who may be parenting young adults, caregiving, adapting to empty nests, downsizing their homes and focussing on their purpose and fulfillment in life.
I would like to use the motif of a nautical compass rose, perhaps in a stylized form. The method of integral life coaching I employ is based on four "quadrants" representing mind, body, relationships and environment. The "inner compass" I refer to is also a representation of quadrants of north, south, east and west. It would be great if somehow the quadrants "pop" from the compass rose.
I am a sailor and enjoy using sailing imagery and metaphors in my coaching. My website will likely use a turquoise, watery color scheme and I may use photos of me sailing as a salute to those who follow their passions, whatever they may be. Water is also good imagery for "flow," which is a state that people experience when they are deeply engaged in what they are doing.
There are other "inner compass" websites that I found in my google search. I want to distinguish myself by making this reference more than a passing line. Everyone has an inner compass and if they become aware of where it points them, they can take advantage of valuable guidance and balance.
I am a low-key, rather bookish person and I was attracted to the training offered by New Ventures West because it has a strong foundation in philosophy. I would like to project a very professional, not sensational, image as a coach.