We are looking for a wide use logo (web, marketing collateral, merchandising, business cards, shop signs). Please make sure you post your best work for the different use just mentioned before.
Minor iterations (e.g. same logo in black&white version o reverse order colours o different background colours) can be represented in the same work. We will then select the winning logo also on the base of different minor iterations above.
In the case of major iterations you may want to publish different works as they will clearly be considered as different logos.
The logo will summarize the World’s perception about Italy, its lifestyle, its beauties and local way of life.
It should remind quality, professionalism, seriousness, reputation, and of course passion for Italy
Colours/Font: up to you, just make sure the logo will not appear too heavy and keep things simple and stylish.
The preferred formats for the final design are vector file: Adobe Illustrator (AI), postscript file (EPS) or portable document format (PDF) , 300 DPI or better.
Should you have any question, please ask. We will be more than happy to answer.
Enjoy our contest!