The owner of Kalalea Photography is a beautiful local Hawaiian Women who has been photographing around the world for many years. This is her first gallery that is set to open in a very prestigious hotel in Hawaii.
We have a hawaiian background, and we are trying to attract the type of guests that stay at your 5 star hotel, such as the Four Seasons. We want people to know that we have high-end products, and outstanding customer service. Our first impression is very important, and our logo artwork is that first impression.
Tell us a bit about who you are and the people you reach
Our Target audience is your Traveler who only stays at High-end hotels. People who are willing to spend money on artwork, who will impulsively buy, know matter what the price.
Our average age of our customers are 40-65, who expect high quality in their hotel, and high-quality in their shopping experience.
Our logo needs to be very clear, and easily legible.
Our Gallery is a backlit photo gallery, where we put lighting behind the images, bringing them to life.
We want the logo to be very clean, with just a touch of Hawaiian.
None of your standard Hawaiian symbols, like Turtles or whales.
The word Kalalea is the primary focus of the logo. WIth the words Fine Art Photography below, slightly smaller.
Artwork that is unique, with a look that has never been seen before.
Our primary photography is Hawaiian Nature Landscapes.