Andrew James Inc or AJi, is my personal brand/high end direct response marketing consulting firm. I am playing with always using AJi in logos and stuff.. but have yet to decide. Also, read my blog: http://www.andrewjamesinc.com
I'm About: Adventure, Creation, Innovation, Entrepreneurship and Business building both from a “save the world” and “design your ideal life” stand point.
My overall Business and entreprenurial Mission Statement Is:
-Drive Entrepreneurial Progression
AJi's Mission Statement more specifically would be:
-Drive Business and Entrepreneurial Growth, Through Masterful Marketing
The Basic Process And 3 Pillars Of Andrew James Inc Specifically, are:
1- Strategy/Consulting: without proper business and marketing strategy, all else is futile...
2- The second pillar is the creative, the execution and implementation of those strategies into marketing that works, converts leads to sales, and delivers a high ROI
3- Last are eye balls. Advertising and traffic. Meaning, you need strategy, and need to execute, but none of that matters without traffic.
I have been trying to sum it up in 3 words:
I play with using kind of a periodic table of elements thing and do
Co, Cr, Av
Or in 3 words:
1-Strategy, Execution, Eye balls
2-Consulting, Creative, Advertising
Hopefully you get the picture, and maybe you have a better idea.