frasertaylor2 got their new logo design by running a design contest:
LICK the competition and SCOOP the prize - design a premium ice cream logo
Check out frasertaylor2's Logo design contest…
"full of stuff"
Food & Drink
A start up company looking to interrupt the premium ice cream space The product is aimed at 30-55 year old female shoppers, who love indulgent ice cream, but want more more more!
Other color requirements
purple or red
The name “chokkas” is described in the Australian urban dictionary as meaning ‘full’, ‘stuffed’ or ‘having no more room’. This name is representative of the product - an indulgent, premium ice cream packed full of awesome chocolate pieces, biscuits, nuts, sauces and much much more in every tub. It’s exactly why our tagline is “Full of Stuff”. Best product reference would be Ben & Jerry's. The brands personality is playful and approachable though the product is authentic and high quality. - The overall design will need to stand out from the crowd. I'm attaching a reference document that shows local premium ice cream brands / packs and then international packs that have a similar concept I'm looking for a logo that brings the idea to life (i.e. full of stuff / stuffed / packed full). This could be done by the type treatment, or by the incorporation of other visual elements. Alterntatively, it could be leveraged against the tag line rather than the logo - so as not to compromise the simplicity and legibility of the main logo (chokkas) The brief directs to being playful - but don't make too masculine, as 75% of the shoppers in the category of premium ice cream are female.
A$379 Bronze package
Every design category has flexible pricing for all budgets. Logo design starts at £239.
Full copyright with production-ready files for digital and/or print.
It all began with a design brief.
A quick, interactive guide helped them understand their design style and captured exactly what they needed in their logo design.
Designers across the globe delivered design magic.
frasertaylor2 collaborated with designers to refine their ideas
When design entries come in, you can rate them so designers know what you’re looking for in your logo design.
99designs has great collaboration tools so you can pinpoint and capture your ideas
And then… they selected a winner!
Along the way, they met lots of talented designers…
We think contests are a super fun way to get design.
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