Car Shipping Rates
Car Shipping Rates is a new web marketplace that allows consumers to get quotes on car shipping rates, as well as find car carriers to ship their cars. The aim of our website is to be bubbly and simple. We'd like our logo to mirror that image. Here are some websites we like:
Our target audience is the type of person likely to ship their car in a move rather than drive it. Generally, these people will likely be web savvy and make a fair income.
We are looking for something fun, modern, and simple. We want it to have the feel of the Mac icon: Simple, recognizable, and clean. Also, for the imagery, we want some sort of car emerging from a box, preferably a newer car (though something less generic than a VW Bug), so it literally looks like the car is being shipped in a box. We see this box as sitting on its side facing about 3/4 forward with the appearance that the car is driving or coming out of the box.
Our website will be designed in the same blue used on https://www.shoeboxed.com.
One logo we really like is the logo for https://www.dropbox.com/. It's very clean and simple, and we love the font and the shading on the box. We also like how the image is monochromatic, but a little more color would work as well. We do like the text in black.
The files we will require are:
Print file format - .ai (CMYK)
Web file format - .jpg and layered .psd (RGB)