Your Financial World
Your Financial World is a high profile website focusing on personal finance, investing, mortgages and insurance. You can see the current boring text logo at http://www.yourfinancialworld.com. We need your creativity to jazz it up!
The target audience is consumers looking for financial information and advice. These users want information that is trustworthy and reliable, presented in a clear, friendly manner with plain easy-to-understand English.
The website logo you will design should be a maximum of 80 pixels high by 500 pixels wide. It can incorporate the current header background image of a world map, or it can go in a new direction. You can use the current blue color palette for the background, or suggest a new color palette for the header area.
The logo should convey trustworthiness, clarity, and personality. YourFinancialWorld.com aims to be a trusted friend rather than an all-knowing authority.
The logos you present should indicate what background color it should appear on in the header area - either the current blue or a new color scheme.