Ben is a very talented and intuitive designer. With very little data to gather on this contest he was able to create a winning design. Easy to work with and was one of the few people that really "got it."
I am a former professional tennis player who is looking for a great logo design for my sweatband company.
Tell us a bit about who you are and the people you reach
The target audience is athletics youths, young adults and adults of all ages. The core target market is going to be ages 6 to 35.
I want it to appeal to professional football players, tennis players, and athletes in competitive sports who wear sweatbands. Think Under Armour - http://www.underarmour.com - They have ads that focus on toughness and athletic strength.
I really want to incorporate the color silver. Silver and Black (see Oakland Raiders - http://www.raiders.com/index2.html ) is probably my top choice for colors. Under Armour has a great ad campaign because they show toughness. The design should show quality, performance, athletics. We are selling the most advanced and best sweatbands in the world. I need a logo that shows this.