Logo design for Picture This! Ornaments

I would like Picture This! (include exclamation point)to have a logo that brands it. I have never considered using color but am open to it, but would like the logo to look good in grayscale and black & white for letterhead use. Our slogan is "Let us put your favorite photo in a gift they'll never forget!"

Accepted File Formats:
I use photoshop and print inhouse so whatever formats are compatible for resizing as needed.

What we do: We take pictures,edit them, and put them inside an ornament(very clever design). We also do collegiate ornaments(college logos, mascots, coaches). Our clients are usually mid to upper end specialty gift shops and some sports stores. Up to this point I have used monotype corsiva font because I want something elegant, but am concerned it is too hard to read, but don't want something too plain. (I have been struggling with choosing a font!) Logo can be Picture This! with or without the word Ornaments, as long as the fact that we make ornaments is conveyed (I know the creativitiy out there so I am excited to see how you do this!)

Words that I feel when I describe what we do: unique,elegant, clever,specialized, timeless keepsake,passionate(how people feel about their college football teams)

I am looking to build a realationship for catalog layout and design, marketing brocheres and other collaterial.