How PriorityParts started their logo design journey
In today's world, a phone case can be the most visible fashion accessory. We believe that unlike clothing, jewelry and purses, a phone case represents a persons image on a constant, minute-by-minute basis. It is because of this belief that we aim to design and sell unique, professional and most-importantly fashionable cases for today's generation. Our current web site (http://www.caseculture.com) contains our first collection of cases but we are in the process of launching several new designs with a variety of styles. Please note that our current web site is very out-dated and a new web site will be launched (once we have our new logo).
Tell us a bit about who you are and the people you reach
Our target audience are fashion-conscious, tech-savvy professionals, aged 18 - 50. We sell cases for both men and women, but women prefer to use cases slightly more than men do. We also target socially conscious individuals and we design cases and charitable programs to support causes such as breast cancer research and the environment.
The logo must contain our name Case Culture. The style should match our target audience (fashionable, tech savvy individuals). We encourage creativity and independent thinking with regards to the design.
Final format should be hi-res (print quality) JPEG and Photoshop (if possible) formats. It should also be designed in a way that can be resized as needed.