How Berkshire_Hair started their logo design journey
We need to design a logo that will be used on printed materials and a website. We would like an icon to be part of the logo so that we can use it as a stand alone item if we want to.
Berkshire Hair Removal
What inspires you and how do you envision the design for your business?
Berkshire Hair Removal is a small boutique that provides both electrolysis and laser hair removal services. Our clients are typically women, but we would like be able to attract more male clients as well; so the logo does not have to be flowers and cursive fonts, but also not cold steel either. Ages of clients span from 12 to 70, but most are probably between 35-50. Our clients are mid-to mid-high income levels who realize their appearance is important enough to seek these types of services.
We have been in business for over 12 years, and have developed an excellent reputation. A lot of our business comes from word-of-mouth, but since we are starting a laser removal line, we will need to do some advertising along the way.
- elegant and classy
- feminine, but not overly feminine where we can't attract men too
- modern font, but not to "techie"
- no gimmicky icons, like "lasers" or "needles"
- no pinks, pastels or flourescent colors
- no script fonts