safecreche is a consultancy service that inspects the level and standard of care that childcare providers offer to parents and children. if a facility is offering exceptional care to children they will be awarded the SAFECRECHE badge of approval-this badge/stamp will be displayed on large billboards that the facilities use themselves for advertisements, also it will be made into bumper stickers for parents to display in their cars-it has to be a mark of quality and professionalism-good luck
parents and creche/montessori owners
we want this logo to appeal both to parents but also that if you run a creche, the logo has to appeal to you also in that you would want this on your marketing material and that you would have it with pride!
parents are highly critical and sensitive so the logo that we have on http://www.safecreche.ie is a bit too cutesy we feel
just imagine you are trying to chose a childcare provider for your child-what kind of logo would offer you reasssurance that the facility you are choosing is the best it could be
the logo has to be enlargable to big billboard size and unique enough to be instantly recogniseable to people as they drive around or go to visit these childcare centres