Completed contest

Logo for a much needed service - The Funding Match

dputty123 needed a new logo design and created a contest on 99designs.

A winner was selected from 51 designs submitted by 13 freelance designers.

51
entries
13
designers
1
winner

How dputty123 started their logo design journey

Summary

Our service matches up the many quality real estate projects struggling to get financing with lenders and investors. We're looking for a simple logo that utilizes the concepts of "ignition" (play on word match) and connection (putting two groups together).

Company name

The Funding Match

What inspires you and how do you envision the design for your business?

Logo must include the company name :The Funding Match

DESIGN IDEAS:
http://www.laterallink.com

http://www.logosauce.com/logos/22958

CORPORATE ID CONCEPTS
makea double meaning / word play on “match” in “thefundingmatch.com” byreferring to the lighting of a match. also can give some direction totaglines and colors.
colors derived from a lit match:
1. orange (flame)
2. blue (flame)
3. black (darkness to light, also lends legitimacy to a capital business--not sure why I think that)We prefer simplicity with our website, so most likely our site will have a white background and lots of white space.  We don't want an overpowering logo, but it should be memorable. I think a good example is here (and our site will look similar):

gobignetwork.com

Anyway,the main point is that a central focus—a lit match or whatever—providesdirection for other elements of the corporate id construction and holdsthe brand elements together, makes the brand more memorable etc. ie TheGecko in the Geico ads—a word play that annoyed me at first, but theycreated a character that stays in the mind.

Wants

- Must include company name : The Funding Match
- Simple, powerful logo built around ideas of connection and ignition (lighting a match)

Don't want

- Large, full cap, complicated logo

Custom package

US$125

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