How Courtney Ward started their logo design journey
Quality Scales Unlimited
USA Scales, Inc., has recently acquired another scale company and we are looking to combine the identities of the two companies. We are now the largest scale company in Northern California and will be operating under the name Quality Scales Unlimited. (Companies previously operated as Scales Unlimited and Quality Scale, Inc.) We display our logo on the sides of our vehicles, uniforms, paperwork, etc.
Tell us a bit about who you are and the people you reach
USA Scales, Inc. (our corporate name) services and installs scales for many industries--- aggregate, chemical, food, construction, waste, medical, etc. This being said, our logo cannot be industry specific. We would like to use some combination of the Quality Scale, Inc. logo and the Scales Unlimited logo.
1. Keep design similar to current items---- industrial, semi-patriotic.
2. Please use elements from Quality Scale, Inc. logo and Scales Unlimited logo. (New logo should read: Quality Scales Unlimited.)
3. EQUAL emphasis on the "quality" and "unlimited" and the MOST emphasis on "scales"
4. Would like to see an updated font, but keep caps. Do not like the font of the original "Quality Scale, Inc. logo.
5. Don't need to create entirely new design--- can be combination of elements attached.
6. 4 colors max.
7. Need color version and black & white version.
Files we require are:
Color version AND black & white version of design in the following formats:
-print file format (ai) CMYK
-web file format (jpg) RGB
-layered (psd) RGB