The San Diego Writers & Editors Guild needed a modern logo reflecting our future. The designer, ratnart, provided a wide range of possibilities, adjusting them in response to feedback from our 12-member Board of Directors on a timely basis. The Board was very pleased with the range and flexibility of the designer and especially pleased with the final, selected design.
How eagarcia8 started their logo design journey
Who are you known as?
What’s your company slogan?
Quality Heavy Industry Equipment
Tell us a bit about who you are and the people you reach
The client needs a new logo for their website at http://www.vogelequipment.com We need a logo that describes quality, budget-friendly, service and support, and trustworthy. Preferred colors similar to tan and royal blue (two-tone ONLY). Must be simple enough to be printed on t-shirts, posters, etc. Vogel Equipment brokers used heavy equipment for shipping merchandise/consumables, construction of skyscrapers, land transportation, and power generation.
What industry do you think your business is most related to?
What colors do you want to see in your design?
Other color requirements
Colors similar to sand, dirt, tan, gold. Also must have a hint or small amount of blues similar to royal blue, royal, indigo.
To give us an idea of the overall feeling of your brand, let us know which styles you lean towards
The detail in the bird (might be too detailed for printing).
Detail in the house.
Typography and the symmetry of the icon.
The icon looks "modern"
Classic and strong looking, yet simple.
The detail in the E icon.
The simplicity, probably the best of all the logos here in what we are trying to achieve.