Conscious Beauty is a green business that offers comprehensive products and services that embrace the inner being while enhancing the outer beauty of the individuals we serve. We provide high quality eco-safe makeup and hairstyling services (including haircuts; hair color; bridal makeup; technique education); eco-safe retail products, as well as positive self image coaching sessions that utilize the transformational energy tool, Emotional Freedom Technique (EFT)- the “tapping technique”. Founder Kathleena Gorga leads workshops and delivers keynote speeches at beauty-related and green conferences.
Primarily but not exclusively women, from teens through seniors. "Anybody who wants to feel better about themselves inside and out." People with an interest in inner transformation; who care about the environment; who want to live in harmony and balance with themselves and the earth; who struggle with self-esteem because of their appearance.
The old logo is a fairly geometric design based on a stylized rendering of the letters "C" and "B". The new direction of the business needs something more fluid, something that suggests growth, life, spirit--and to work well in the horizontal layout of a website header or business card.
Plant and nature imagery encouraged, but the best approach may be abstract. Elegance and simplicity required: design must immediately convey beauty, heart, and spirit.
Logo should work in black and white as well as in color. Color preferences: avoid strong reds except for accent color. We have gold, green, white, and blue in mind, but go where inspiration guides you.
If you use text in the logo, fonts we can use elsewhere in our marketing materials are preferable to hand-drawn letters.
Final output needs to be vector format.