Completed contest

Men's Premium Clothing Brand Logo and Stationery Design: Silverback Apparel

ouelletjon needed a new logo design and created a contest on 99designs.

A winner was selected from 102 designs submitted by 33 freelance designers.

102
entries
33
designers
1
winner

How ouelletjon started their logo design journey

Summary

I am looking for a sharp, eye catching and attractive logo to be used to brand my corporation. It will need to be simple enough to be used for embroidery, screen printing and so on. It has to look professional, expensive, trendy, and eye catching. It will also be used on all the stationary and on my website.

Company name

Silverback Apparel

What inspires you and how do you envision the design for your business?

Desired Color Scheme:
Anything, but would like to see silver/gray included

Accepted File Formats:
All Vector: Copy in PSD and AI Needed

First off, we are open to seeing all options and suggestions, because after all you are the experts.

We are starting a high end men apparel company with a focus on a 25-40 year old fashion conscious demographic. We are catering mostly to a more conservative corporate world, but want something that will appeal to trend setters. The logo and stationary should be simple enough that it can accurately be embodied onto clothes. This means that if there are several colors, I need it to still look great when converted to one color. The image I want the logo to exude: proud, sophistication, strength, confidence, command, success, expensive. Feel free to tie the silverback guerrilla image into the logo, but I don't want it looking jungly, primitive, or overly aggressive. I would like utilization of a silver color into this which can both represent money and a silverback. I don't want to put too many restrictions on this because I want something unique, eye catching and trendy above all else. For the Stationary design I would like business cards letterhead I would like to utilize the silver/gray into the design.

Demographic:
Our general demographic are men between the ages of 25-40 with a higher than average disposable income. They are employed or frequent a field that requires them to be image conscious and like to follow conservative trends.

Ideal Consumer:
Would be a corporate manager/worker who is regularly exposed to the stresses of social interaction, meetings, gatherings, and seminars. The environment that he spends his days in requires him to maintain a certain personal image standard and so they are fashion conscience. My ideal customer is also one that additionally frequents night clubs, lounges and upscale restaurants.

Please, NO clipart, stock photography, or stock artwork that would require royalty fees, etc.

I look forward to working with all the designers who participate! I will also be offering the winner a lot of design work for the website once we are ready to set it up.

This contest was originally listed in multiple categories:
- Logo Design
- Stationery Design

Custom package

US$200

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