Completed contest

The next big coffee table book series world wide wants you!

Off The Map, Inc. needed a new logo design and created a contest on 99designs.

A winner was selected from 81 designs submitted by 23 freelance designers.

81
entries
23
designers
1
winner

One of the designers who made it happen

Winner - Prolific Artist
We put up a brief to design a logo for our organics trading company, and Prolific Artist understood the brief well. Prolific Artist entered the competition at the last minute - after we'd gone through some good design concepts and changes with other competitors. And guess what - Prolific Artist got very close to our ideal logo in the first and only try. We suggested some revisions in the final round, and Prolific Artist was very responsive and provided a nice explanation at each revision. At the end of the competition, the handover turnaround time was hours, not days (as we were expecting). Terrific!
- mida.organics

How Off The Map, Inc. started their logo design journey

Company name

Defining Moments

Overview

We are looking to reinvent our logo for our book series coming out over the next several weeks. Please take a quick look at our initial splash page to gather more information about us:

http://www.bestsellingbooks.mobi

Thanks for taking a peak!

Tell us a bit about who you are and the people you reach

We are targeting ALL markets for successpreneur's who want to share their Defining Moment to become an instant best selling author to achieve higher results in their life.

We are partnering with well known authors in the following arenas to provide a collaboration for new authors to become an instant best seller:

Health, Sports, Motherhood, Business, International Economies, Cultural Differences, Inspirational Speakers, Universities, Leadership, Financial, Traveling....the list is unlimited...

Requirements

We re-opened this contest because although there were many great designs our partners could not agree on one in particular. They felt something was missing so here is some fresh perspective on what we are looking for:

We want more of a high end art look vs child like.

Mystery and sultry ,some sex appeal, that makes you proud to be in the book .... not a chicken soup feel.

Main audience we are attracting at first the article writers .... so I believe they are the NIKE generation of women who have had kids and want to still feel sexy and believe their life has not been reduced to being a suburb mom (they have enough cute child stuff already around the house ) ....

Same with the men, who feel trapped in a job and yearn to let the world know there is more to them ...

We all want to be champions, sexy, intriguing, captivating, that is what NIKE brand has created ... it is a instant stamp of credibility .... that is the main goal here .
We are rebranding how people look at being a family.... its the spy world where mom and dad have more going on then just being mom and dad ...

Like the movie ( true lies ) it played on the average families desire to have that second cool life ....

Makes the kids go (wow mom and dad are a wicked cool :) .....

People want to be parents and still sexy, still a dreamer, a champion, and single want to be noticed for being in that company of over achievers .

We would have to have a logo that can be used on all of our book covers. We want the logo to include the words "Defining Moments" or just the initials "DM." We would like this to be professional and illuminating. A Defining Moment is a point in one's life where they are on a crossroads on their journey. It's a choice they make and look back on years later to say that was exactly what I was meant to do. A slight edge move that helped them make a dream come true. We need the energy from the logo to exude this. Different font styles, colors and placement is all welcomed. Please play with this concept and see what you can create in the most beautiful way.

Custom package

US$254

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