How PFPI Trainer started their logo design journey
I'm looking for a logo design for my company which specializes in training people in the safe, proper, and legal use of firearms for sport and self defense. The primary course I teach at this point is for a carry permit certification. I want something young, modern, and eye catching, as sometimes my cards will be one of several that people can choose from. I need something that will stand out among the rest.
P.F.P.I. (Personal and Family Protection Institute)
What inspires you and how do you envision the design for your business?
Ok, this is where it gets interesting. I want to make sure that my logo doesn't scare off individuals that have limited experience with firearms. In fact, those are the individuals that I want to target. It should be attractive to 21-45 year olds, and be female friendly (but not pink and frilly). I offer my courses free of charge to victims of sexual assault, domestic abuse, and other violent crimes, so it is very important that the logo is not threatening.
I do need a business card as well, so if I choose your design, and we work well together, there could be an extra $100 for a business card design. I will also be looking for a website design that would be an extra $500. That being said, please focus on the logo for this contest.
Other than that, let's see what you come up with. I will be checking and posting feedback daily (often multiple times a day). Please feel free to resubmit with changes after reviewing my comments. I'm very excited to see your ideas!
- Item 1...Colorful and eye catching
- Item 2...Modern (think Web 2.0)
- Item 3...Non-threatening
- Item 4...Final deliverable should be in Adobe Illustrator format. I want this to be a vector image so that it can be re-sized without losing integrity.
- Item 1...Camoflage
- Item 2...American flags or bald eagles
- Item 3...Firearms can be incorporated as one element of the design, but I don't want them to be the primary image and impression potential clients walk away with
- Item 4...Please don't use any stock photos that I will have to separately purchase the license for.