Canadian Association of Professional Speakers
CAPS is the professional association for experts who speak professionally - trainers, keynoters and facilitators. We provide professional devleopment and community for our members. CAPS is part of the Global Speakers' Federation (GSF), a global network that shares a unique culture. We are, essentially competitors, but we help each other get better by sharing what works for us. The vision is, rather than fighting over pieces of the pie, we help each other get better, raise the bar for the industry, grow the pie and create more for all of us. Whoever is good in marketing shares what they've learned to slash others' learning curves. Whoever's great on the platform helps others get better, and so on. This organization is really about giving so everyone can do better.
The target audience for this project is our members - approximately 550 trainers, keynoters and facilitators across Canada.
Right now, we are at a critical time on this planet. We're just pulling out of a massive recession that has rewritten the rules of business. Our government systems - healthcare, education, you name it - are broken and need to be reinvented from the ground up. We're probably a decade from making this planet inhospitable to human life if we don't get our act together.
I'm not being alarmist - I believe we can turn things around. I'm totally optimistic - its just time for us to step up. And the people the world will turn to to address all these issues are our members - trainers, keynoters and facilitators. We are the ones who will help create the solutions by helping our clients go where they could not otherwise have gone.
If we are going to help them go beyond, then we have to do the same. We have to step beyond what we know, what we're comfortable with so we have what it takes to help our clients step up and step beyond.
What i'm looking for is a graphic for my theme as president in 2011. It's got to convey the power and essence of a very important issue for our members clearly and with impact.
And that's why my theme is - To Boldly Go...
I don't want Star Trek-y stuff. I want something that captures the feel and the power of the theme and the message in a graphical form. It needs to be simple, crisp, clear and powerful, conveying the feeling of the theme. The graphic should include the words "To Boldly Go..." and the French equivalent, "Allons-y avec audace!".
The logo for the 2010 year (A Quantum Journey) can be found here: http://www.capsconvention.com/
Please note that our logo is changing - it's in a design here at 99 designs right now - so it doesn't have to be included. I'll post the winning one here if it's chosen in time, but I'm not bound to locking it in. Our colours are red and white for the logo, but please feel free to experiment with colors for this graphic.
The files we will require are:
Print file format - .ai (CMYK)
Web file format - .jpg and layered .psd (RGB)
No cartoons, please. Please do not use any stock images or clip art in the graphic.