shannony got their new logo design by running a design contest:
Really cool, sleak logo for the great outdoors!
Check out shannony's Logo design contest…
We live in the mountains of Colorado. Our community is a ski town, hiking, ranching, mountain, cycling community. Rocky Mountain national park is on the west side of town and winter park ski resort is on the east side of town. We are flooded with tourists every day. Millions of tourists. Many do not know how to care for the outdoors properly. They leave trash, don’t clean up dog poop or leave fires burning (one fire recently led to the largest fire in Colorado history last summer). As a result we are starting and “outdoor ambassador” program to help educate people on how to care for our gorgeous community. The Headwaters Trail Alliance (HTA) is spearheading this program. We are in need of a cool iconic logo that will be put on to hats and t shirts worn by the ambassadors. We want it to be young, fun, bright, with a rugged outdoor classic twist. We want it to sometimes live next to the HTA logo but mostly live on its own. It’s meant to be a mark worn with pride to say that the wearer is a badass, cool, ambassador of the great outdoors. Aka...an am”badass”ador! We envision that 8 year olds to 80 year olds will wear this logo proudly. But out target audience is 18-35. We don’t want a stuffy old green and white logo that says “I’m a tree hugger”. We want a fresh, fun yet CLASSIC logo that says “I’m a badass protector of the outdoors. I’m cool. Be like me!” We don’t want people to wear this only when they volunteer but we want them to wear this logo every day, proudly. We envision bumper stickers, hats, koozies, bicycle stickers, hiking pole stickers, etc. It’s going to become a living brand which says...I am cool because I know how to protect the outdoors. Be cool like me. The name of our county is Grand County. We are a big, bright, bold, diverse, community with mountains and rivers and big open spaces. We have bears, moose, eagles, elk, fox, trout, bison, highland cows, and every kind of wildlife you can imagine. We want people to feel proud, empowered, bold when they come here. We want them to feel welcome but also learn that they can play a part in preserving communities like ours. We lost hundreds of our homes this year to fires started by human error. We can’t allow this to continue to happen. By spreading this outdoor ambassador program far and wide, we will help educate our locals and our tourists. It needs to be bright, bold, powerful, cool, iconic. Our wildlife and way of life depends upon people getting engaged. The HTA logo is iconic but a bit stuffy and cliche. So this programs logo needs to be the opposite. I am uploading the HTA logo so you can see the colors. I envision the outdoor ambassador logo as its cool outdoorsy brother. Possibly red, fuschia, orange, bright pink? Please limit colors to 1-4 to make printing on apparel affordable. Something that will contrast yet compliment the existing HTA brand. We want a bold recognizeable mark incorporated into the logo that could live on its own in certain situations like a sticker or a hat. A cool atecdote is one of our towns is called Fraser. The most iconic sticker in that town is on every car. The sticker is simply “WTF”. Most people think it means “what the fuck” but it actually means “welcome to Fraser”. That kind of tongue in cheek boldness is who we are. Our community is cool, rugged and unique. We have Olympic skiers, national downhill mountain bikers, rodeo champions, cowboys, moose, bears, the continental divide (half of the country drinks water that trickles down from our town), Rocky Mountain national park, Mary Jane ski resort and more hiking trails than you could hike in a lifetime. We need a badass logo that simply says....welcome to grand county, we love that you are here, we can’t wait to show you how cool our home is, now don’t fuck it up. Please and thank you.
Other color requirements
Open to 1, 2 or 3 colors. No more than 4 colors max to make printing and stitching affordable. We would like the word “outdoor” to be more prominent than “ambassador”.
It all began with a design brief.
A quick, interactive guide helped them understand their design style and captured exactly what they needed in their logo design.
Designers across the globe delivered design magic.
shannony collaborated with designers to refine their ideas
When design entries come in, you can rate them so designers know what you’re looking for in your logo design.
99designs has great collaboration tools so you can pinpoint and capture your ideas
And then… they selected 2 winners!
Màrcio was great to work with. He got what we were trying to do and provided fast turnaround to the requests. It was a true pleasure.
Along the way, they met lots of talented designers…
We think contests are a super fun way to get design.
Recently completed contests:
We are a Canadian Indigenous company. We collect old wooden bridge sections that have been removed from forest roads. No
We manufacture ultra high-performance pallet wrap that provides savings of up to 40% in terms of plastic reduction vs. c
Please visit this WIX beta to understand what we do (https://wix.to/rcDsDOY?) (This beta is for desktop only, we will ha
Oil industry - this company is a vendor for parts related to this field
Coatings related to air quality
GRAINTREE is our brand for mycorrhiza fungi. Mycorrhiza means "fungal root" and describes a profitable symbiosis betwee