Tell us a bit about who you are and the people you reach
We have a very strong brand under the STANLEY name (as in Stanley Black and Decker.. well known tools company). Our division name is STANLEY Access Technologies and we make automatic doors under the STANLEY brand name. We are creating a campaign to educate architects called "Access to Know-How" that we need a logo for. In this campaign we will have videos, webinars, slide-shows and trade show appearances where we will teach the architects not just about our products, but about other related topics in the design-construction industry. Architects are very sophisticated and appreciate clean, simple design.
What industry do you think your business is most related to?
What colors do you want to see in your design?
Other color requirements
Black and CMYK 0, 16, 98, 0
To give us an idea of the overall feeling of your brand, let us know which styles you lean towards
Our brand character is thoughtful, determined, strong and bold. When people think of STANLEY they think of reliability, trust, and quality. The most well-known automatic door is like the one at Walmart that 2 panels slide open from the middle. Automatic doors can also swing open like at the grocery store. It is not required to have a door in the logo... the logo can be a door opening to illustrate "knowledge", as long as it doesn't look cheezy. A type treatment is fine too. The logo will sit on a black background most of the time.