MyPhotoMentor (for amateur and aspiring photographers)
We are in need of a logo/masthead for an instructional photography website.
Our goal is to be warm, friendly, inviting. We want to appeal to women without being overly feminine and off-putting to the men. Competing sites are by men and have a very masculine, “gear-head” feeling that we wish to avoid.
Amateur and aspiring photographers, more women than men, primarily ages 18-40. They are passionate to learn more about photography but not necessariy highly technical. Aesthetics matter. They are looking for community, a place to “belong”.
We want you to use the silhouette of three photographers that has already been created and can be found at: http://www.cheriereane.com/studio/l…ements.htm
You will also find a swoosh. It is meant to be suggestive of a camera lens. We like the abstract representation but are not married to this particular artistic idea.
The overall masthead needs to be fairly narrow so that it doesn’t take up too much room on the page (a problem we have with our current logo-see http://www.myphotomentor.com
Please, PLEASE feel free to change the colors! Part of what we're looking for with the logo is a new color scheme.