We are very happy about our new Logo design. Thank you very much for your great artwork.
Wonderful to work with!
How callieR started their poster journey
Who are you known as?
On The Move Custom Food Trucks
What industry do you think your business is most related to?
Food & Drink
Tell us a bit about who you are and the people you reach
We make custom food trucks for restauranteurs. We have a patented slide-out on our trucks that allow for eye to eye interaction with the customer. Our target is brick and mortar restaurant owners that want to expand with food truck franchises or catering with food trucks.
What inspires you and how do you envision the design for your business?
We're looking for a poster we can share on social media and send as an email to our customers. We want to announce that we will be at the Western Food Expo in Los Angeles, California on August 19-21 for the first time ever. We will have VR goggles so attendees can see a few models of our trucks, including the slide-out, in virtual reality. Some of our customers include Wendy's, Church's Chicken, Popeye's, Valero, Virginia Tech University, Texas Tech University, Purdue, and Jim Beam.
Explanation of the slide-out: when you go up to a typical food truck, you have to reach up to get your food. Our trucks have a retractable piece on the side that slides out so the people inside can step down and be eye to eye with the customer.
What we want: our brand image is very professional, which conflicts with the typical artsy vibe of most food trucks, so the balance should be an interesting challenge for designers. I'm open to all design styles.