We have been asked to create a new range of wines targetted towards Gen Y, specifically the 25-35 year olds, and have been given 10 days to finalise a proposal..EKKK!
We want something fun, funky whilst still being quite classy. We do not have any colours or brand name to limit your imagination, if you have an idea throw it out there, we'll look at anything!
We are not looking for a "Classic" wine label style, but something that is crsip and clean. It must be adaptable so that it could be used on various wine vessels, from various bottle size, to a cask or even a vessel that hasn't been invented yet. Obviously this means that we need to be able to label a bottle or label the full six sides of a cask (square)
Something catchy, that you can also see as part of an advetsing campaign might be looked upon favourably.